Annual Report – Polybahn UBS

The brief, worked out with the agency Hej: fifteen pages of an annual report, set entirely on 176 meters of railway track. Not a lot of geography to work with.

We closed the Polybahn for two days in the middle of a heatwave, cast extras, and staged shots that are impossible while the funicular is running. The students of Zürich walked up to the Polyterrasse in the heat for two days. I remain sorry about that.

Fifteen pages, 176 meters, one very patient crew. Everything fit.